Is your website mobile ready? Responsive web design or RWD is the aim of designing websites to provide the best possible viewing experience based on the device they are viewed from. There are various ways in which this is achieved, none of which I am going to bore you with. However, what they should result [...]
Why rebrand your business? There is a common misconception that “rebrand” means to change your business name. This is just the most noticeable version of a rebrand. Rebranding your business could also be a change in your core values, a change in your visual identity or a change in the way you do things. Successful businesses are [...]
We’re excited to announce that we will be exhibiting at the Wavelength CIC event ‘So What’s Stopping You?‘ on Tuesday 23 April. Wave-length CIC is running a one day event providing information on making self-employment a reality. People with disabilities are 2% more likely to become self-employed than those without a disability. The sessions will [...]
Salop Creative are proud to announce we have joined the Federation of Small Businesses. The huge benefits and support the FSB has to offer will be a great help to Salop Creative and that can only be good for the people we work with as it gives us more time to focus on our clients [...]
Does your business identity accurately reflect the quality of product/service you provide? Branding can be an alien concept to many people in business. Often the focus on sales and building the business, means that the visual representation of the business is put to one side. And yet, a strong and appropriate brand identity should make [...]
Some conceptual typography ideas we’ve put together for future poster/flyer work.
The formats that you possess your logo in are vitally important. Do you know what file formats you have your logo in? Depending on your familiarity with graphic file formats, the usual image files you would be aware of are JPGs and possibly TIFFs. To ensure your suppliers (designers, printers, web developers, vehicle livery etc) [...]
Stuck for a way to advertise your business/product/service/town/tourist attraction? Grab people’s attention with an alternative style postcard design. Postcards are a great way to to promote yourself. With junk mail now coming by the way of e-mail, traditional ‘snail-mail’ has become a powerful marketing tool once more. The advantage of postcards is they are inexpensive [...]